MacNN | Apple loses 8.1 points in shipping tablet marketshare
Mac News Network View: Standard | Headlines | Categorized | Slim
Mac News Network
Mac News iPod News Reviews Forums
 

Desktop Headlines
Apple loses 8.1 points in shipping tablet marketshare
Thursday, January 31, 2013 @ 9:42am

Although the iPad remains the best-selling tablet, Apple's share of the tablet market dropped 8.1 points year-over-year during the last quarter -- albeit based on shipments rather than actual sales to end users, according to new iDC numbers. Shipments rose from 15.1 million to 22.9 million, but the company's marketshare dipped from 51.7 percent to 43.6 percent. Much of the lost ground was claimed by Samsung, which saw share rise from 7.3 percent to 15.1 percent, and shipments rise from 2.2 million to 7.9 million. ASUS also made large strides, advancing from a two percent share and just 600,000 shipments to a 5.8 percent share and 3.1 million tablets shipped.



A combined "others" category saw its share increase from 18.5 percent to 22.1 percent, a rise from 5.5 million units to 11.6. Two major brands, meanwhile, saw their influence slip -- the first being Amazon, which while growing shipments from 4.7 million to six million also witnessed its share fall from 15.9 percent to 11.5. Barnes & Noble suffered a loss in both shipments and share, selling one million Nooks versus 1.4 million the year before, causing share to drop from 4.6 percent to 1.9 percent. Samsung's surge is attributable to a mix of Android and Windows tablets, while ASUS' performance is presumably linked mainly to the Google Nexus 7, which it manufactures. The company is also responsible for the notebook-like Transformer Pad series of tablets. Actual sales figures are generally unavailable from most tablet manufacturers apart from Apple, and so whether or not the shipments will turn into end-users remains to be seen, but the numbers do cast a shadow on Apple in terms of increased competitiveness from rivals.

Comments on this Article
Print Friendly Version
Email to a Friend
Add MacNN to Your RSS Feeds
Buy from the Apple Store


Related Stories:

Today's MacNN Stories:

  • Apple Back to School promo goes live in Australia, New Zealand - 10:56 AM EST
  • Microsoft OneDrive upgrades photo functions, offers Mac sync client - 10:52 AM EST
  • Hands On: Gravity Ghost (OS X, Windows) - 10:33 AM EST
  • Apple, Samsung effectively tied for lead in global smartphone market - 10:02 AM EST
  • Pointers: 10 Fast Tips for Safari (OS X) - 9:06 AM EST
  • Microsoft releases Outlook preview, ships Office for Android apps - 7:36 AM EST
  • Hands On: Comic Zeal (iOS) - 7:31 AM EST
  • Samsung fourth-quarter, fiscal year 2014 results shows drop in profits - 2:23 AM EST
  • R&D at Apple increases by 42 percent, hits $1.9B - 1:00 AM EST
  • China to require backdoors, audits for foreign enterprise sales - 12:48 AM EST
  • Review: Epson PowerLite Home Cinema 3500 projector - 12:20 AM EST

    Today's iPodNN Stories:
  • Briefly: Gmail 'Send Money' option in UK, Sky Go app on PlayStation 3 - 5:58 AM EST
  • Qantas to offer Samsung VR headsets to select passengers - 3:06 AM EST
  • Silk Road trial shifts to focus to buyer and dealer experience - 2:52 AM EST
  • Sony Music Unlimited replaced by partnership with Spotify - 10:27 PM EST
  • Facebook quarterly results reveal high mobile advertising revenues - 9:05 PM EST
  • No comments posted on this story yet. Please post yours.
    Your Comments
    In order to post comments, you must be a registered member of the MacNN Forums and logged in. Please login with your MacNN Forums username and password.

    MacNN Forums Login:

    MacNN Forums Password:

    Not a member of the MacNN forums? Register now for free.