MacNN | Adobe CEO avoids Australian Creative Suite pricing questions
Mac News Network View: Standard | Headlines | Categorized | Slim
Mac News Network
Mac News iPod News Reviews Forums
 

Desktop Headlines
Adobe CEO avoids Australian Creative Suite pricing questions
Thursday, February 14, 2013 @ 7:59am

The CEO of Adobe, Shantanu Narayen, has refused to answer questions concerning the company's product pricing in Australia. The press conference, ahead of a governmental pricing inquiry saw Narayen avoid explaining why Australians are forced to pay as much as $1,400 more than customers in the US for its Creative Suite.



The video, filmed by a Delimiter journalist earlier today in Sydney, saw Narayen being challenged over the price disparity despite it being exactly the same product, and responding with marketing rhetoric. Despite being repeatedly pressed and flatly told by the journalist asking the question that he was not providing an answer, Narayen continued to extol the virtues of Creative Cloud. "When we look at the Creative Cloud, and where the future of the Creative Cloud is, and the future of where we're heading with the company, we think that it's the best offering for customers," said Narayen, before calling the pricing of Creative Cloud "Great value to our customers." When told about how customers preferred the existing Creative Suite offerings rather than an online subscription service, Narayen continued talking about Creative Cloud and it's new option for teams, again avoiding the question. The summoning by the Australian Parliament also included Apple and Microsoft, and is tasked with finding out why the companies charge as much as 50-percent higher for their products in Australia than elsewhere in the world. Already, Adobe has cut its prices on Creative Cloud to be more in line with the US because of the inquiry, though it has not done the same for its Creative Suites. It has been reported by Gizmodo that the price difference between the US and Australia for the Creative Suite Master Collection as a digitally-distributed product is so high, it would be cheaper to buy a return flight from Sydney to Los Angeles just to purchase the software.



Comments on this Article
Print Friendly Version
Email to a Friend
Add MacNN to Your RSS Feeds
Buy from the Apple Store


Related Stories:

Today's MacNN Stories:
  • Briefly: Borderlands: The Pre-Sequel on Mac, Roccat Tyon mouse - 8:08 PM EST
  • Evercore raises AAPL to $125 on increased iPhone demand - 6:26 PM EST
  • Briefly: RocketStor 6361A PCIe chassis, Goodreader for iPhone 6 - 5:57 PM EST
  • Apple broke off talks with PayPal because of Galaxy S5, sources claim - 5:02 PM EST
  • Settlement checks from liquid damage lawsuit arriving for iOS owners - 4:09 PM EST
  • SteelSeries revamps Siberia line, unveils Siberia v3, Prism models - 3:35 PM EST
  • Forums: Yosemite coming soon, contract confusion and more - 3:29 PM EST
  • Apple deals: Mac Pros as low as $2,549 - 3:28 PM EST
  • DealNN: MacBook Pros, 4K HDTVs and Bluetooth speakers - 3:26 PM EST
  • Apple to announce Q4 earnings on October 20 - 3:08 PM EST
  • Early buyers: Galaxy Note 4 case gap large, business card fits in void - 2:55 PM EST
  • Apple seeds GM candidates of OS X Yosemite, Xcode 6.1 to developers - 2:38 PM EST
  • Briefly: Drobo Mini 8TB, Velvetwire Powerslayer Blu - 2:22 PM EST
  • Foxconn struggling to hire people to help with iPhone 6 production - 1:03 PM EST
  • Quanta to begin Apple Watch production in January 2015, report says - 12:25 PM EST
  • Belkin revamps Express Dock; adds Thunderbolt 2, 4k support - 10:58 AM EST
  • Colette event gives public behind-glass glimpse at Apple Watch - 10:49 AM EST
  • Decade-old Apple versus Real will see trial, possibly in November - 9:43 AM EST
  • EU accuses Ireland of giving Apple illegal state aid - 9:35 AM EST
  • Basis Peak fitness tracker launches with touchscreen controls - 7:59 AM EST
  • Apple Pay, iPad with Touch ID references found in iOS 8.1 beta - 2:10 AM EST
  • Update: iPhone 6, 6 Plus approved in China, debuts October 17 [u] - 12:34 AM EST

    Today's iPodNN Stories:
  • Hackers indicted for US Army, Xbox software theft, two plead guilty - 7:20 PM EST
  • Panasonic launches lightweight, 14-inch CF-LX3 Toughbook in the UK - 5:32 PM EST
  • Judge finds Grooveshark infringed on copyright with employee uploads - 4:52 PM EST
  • Briefly: Nvidia Shield LTE, Acer 'Black Edition' gaming notebooks ship - 4:15 PM EST
  • Microsoft unveils Windows 10 as next operating system version - 2:04 PM EST
  • No comments posted on this story yet. Please post yours.
    Your Comments
    In order to post comments, you must be a registered member of the MacNN Forums and logged in. Please login with your MacNN Forums username and password.

    MacNN Forums Login:

    MacNN Forums Password:

    Not a member of the MacNN forums? Register now for free.