MacNN | Facebook buys mobile developer tool provider Parse
Mac News Network View: Standard | Headlines | Categorized | Slim
Mac News Network
Mac News iPod News Reviews Forums
 

Desktop Headlines
Facebook buys mobile developer tool provider Parse
Thursday, April 25, 2013 @ 9:14pm

According to Facebook, the company has just acquired cloud coding company Parse, giving it a platform for back-end tools for mobile developers. Facebook calls the size of the deal "not material" to the acquisition, but reports place the deal between $80 and $95 million. Parse ownership claims that it had many corporate suitors, but chose Facebook because the social network fit the ethos of the startup better than the other companies involved.



Parse offers tools to developers that assist with data cloud storage, push notifications, code execution, and login services. The company has hooks in over 60,000 apps, mostly for the iOS. Facebook claims it will keep Parse's "freemium" model for money-making, and if the process continues, the focus will be on generating profit from the top 10 percent of its users. Parse's existing terms for app developers allow for up to one million data pushes or requests per month, with a limit of 20 events per second across all users. The next tier is $199 a month for 15 million requests a month, allowing five million pushes, and a event limit of 40 per second. Other rates are available by request. "Since 2007, the Facebook platform has been about being an identity mechanism with sharing. But over the course of the last six months, we’ve been thinking about how we can help applications get discovered and how they can be monetized" said Facebook Director of Product Management Doug Purdy, discussing the acquisition. The transaction is subject to normal regulatory review. Parse expects the transaction to close shortly.

Comments on this Article
Print Friendly Version
Email to a Friend
Add MacNN to Your RSS Feeds
Buy from the Apple Store


Related Stories:

Today's MacNN Stories:

  • Digital credit card replacement Coin calls for 10,000 more testers - 1:11 PM EST
  • Friday Deals: 3TB hard drive, BoinxTV, HDTVs with gift card, more! - 12:45 PM EST
  • Huawei, NTT Docomo research proposes LTE supported by Wi-Fi bands - 11:31 AM EST
  • Purported Foxconn images confirm iPhone 6 lens protrusion, case info - 9:18 AM EST
  • Backlight redesign reportedly hampered iPhone builds in June, July - 8:54 AM EST
  • Briefly: ESPN Scores Pebble app released, Chromecast price cut in UK - 7:56 AM EST
  • Leica M-P 24MP rangefinder camera doubles memory buffer of Leica M - 6:07 AM EST
  • Briefly: Otterbox's Alpha Glass protectors, Booq's Cobra Brief - 12:53 AM EST
  • Sprint takes a jab at carriers with $60 single-line unlimited plan - 12:26 AM EST

    Today's iPodNN Stories:
  • Amazon wins Department of Defense cloud services contract - 10:35 AM EST
  • Sony Cyber-shot DSC-KW11 revealed as perfume bottle-shaped camera - 9:49 AM EST
  • Moto X+1 allegedly resurfaces in leaked images, Verizon branding - 6:58 AM EST
  • Aereo can't operate as cable company, appeals court denies request - 11:49 PM EST
  • Blizzard Entertainment no longer expecting World of Warcraft growth - 7:35 PM EST
  • No comments posted on this story yet. Please post yours.
    Your Comments
    In order to post comments, you must be a registered member of the MacNN Forums and logged in. Please login with your MacNN Forums username and password.

    MacNN Forums Login:

    MacNN Forums Password:

    Not a member of the MacNN forums? Register now for free.